Dear NFR fan, The only official gift show of the Wrangler National Finals Rodeo, The Cowboy Channel Cowboy Christmas is a Las Vegas tradition since 1986. The Cowboy Channel Cowboy Christmas features more than 500,000 square feet of show floor and 350+ exhibitors from across the United States. Attendees can find unique products including custom-made jewelry, western wear, boots and spurs, furniture, original art, handmade crafts, and home goods. To add to the overall experience, attendees can also enjoy a number of interactive experiences, including the Ariat Rodeo Live Stage and the YETI Junior World Finals. And, new this year, the show will open on Wednesday, December 1 from 5 p.m. – 10 p.m. for a special preview and tree lighting ceremony and then run December 2-11 from 9 am – 4 pm daily. And if you looking to how to watch NFR live stream, Please check out our complete guide to access Las Vegas Rodeo here.